American Association of Cosmetology Schools AACS Annual Convention & Expo 2016 - American Association of Cosmetology Schools

AACS Annual Convention & Expo 2016


Beauty, Wellness and Barbering school owners, directors, admissions, marketing and compliance professionals.

Join us November 4 – 7, 2016 for the AACS Annual Convention & Expo!


Event Summary

Date:  November 4 – 7, 2016
City:  Orlando, FL
Location:  Hilton Orlando Lake Buena Vista
$159 per night single/double – Book Online
or call 800-782-4414 reference AAC
Address:  1751 Hotel Plaza Blvd.
Lake Buena Vista, FL 32830

Convention starts Friday night with a reception for all and a dinner for owners.
Convention ends on Monday at 1:30 pm (there is an optional Title IX training done by Ed Cramp on Monday from 1:45 pm to 5:45 pm for an additional fee).

Register ONLINE Now
CLICK HERE to Download / Print Manual Registration Form

Member Rate Early Bird by Oct. 7: $495 /person
Group Member Rate Early Bird by Oct. 7 (3 or more) $470 /person

Member Rate after Oct. 7: $595 /person
Group Member Rate after Oct. 7: $570 /person

Non-Member $695

Why Attend..?


Learn more about Milady’s MindTap at AACS

Gather together with other professionals and experts in the beauty,  wellness and barber education industry to learn:

…The latest information on Gainful Employment and what it means to your business
…The key information needed to keep schools in business and students succeeding
…Best practices and processes in admissions and retention
…NEW Barber School track of education and much more..!

Event Highlights

  • Opening night Reception for all attendees and Special Owners Only Dinner

  • Board of Directors Election

    Learn more about Color ID and the Wella School Program at AACS Annual

    Learn more about Color ID and the Wella School Program at AACS Annual

  • Cimaglia Award Presentation

  • Breakfast and Lunch served daily

  • Black and White GRC Fundraiser party (included in registration) sponsored by Supercuts & Akerman LLP
  • Legal Workshop with Ed Cramp and Duane Morris team on Friday (additional fee required)

  • Title IX/Clery Act/VAWA training on Monday afternoon (additional fee required)

Register ONLINE Now

Schedule of Events

Session Descriptions

Friday, November 4, 2016

9:00 am – 5:00 pm Legal Workshop presented by Duane Morris LLP (add’l fee)
5:00 pm – 6:30 pmSkin Care Reception sponsored by Skin Care Schools Council
6:30 pm – 8:30 pmRegi-ception - Foyer
8:30 pm – 10:00 pmOwners Dinner (owners only, must rsvp)

Saturday, November 5, 2016

8:00 am – 9:45 amContinental Breakfast, N.F. Cimaglia Award Presentation sponsored by Milady and Keynote Presentation sponsored by Wella: Social Media: The Industry Game Changer presented by Kelly Ehlers with Evoke Brands
9:45 am – 11:15 amExpo Hall Grand Opening
11:15 am – 12:15 pmBest Practices General Session sponsored by Great Clips (Nancy Lease)
12:15 pm – 2:15 pmLunch in Expo Hall
2:15 pm – 3:15 pmGRC General Session sponsored by FAME
Get More Leads from Your Website - A New Approach! sponsored by Oozle Media (Chris Linford)
Barber Schools: Millennials & the Hair Counter Culture: How to attract and retain millennials in Barber schools sponsored by American Crew (Patti Davenport)
Cut It Out Presentation sponsored by PBA (Brigid Cox)
3:30 pm – 4:30 pmBranding Your Business with Style and Finesse Guarantees Success sponsored by Milady (Kirsten Fallon & Hal Worsham, LMCA)
Increasing your Licensure and Job Placement Rate While Decreasing Student Anxiety and Stress Levels sponsored by Mr. State Board (Thomas James)
Top Digital & Social Trends That Will Impact Your Marketing sponsored by Celsius Marketing Interactive (JP Smith)
Barber Schools: Latest Legal Trends That Could Impact Your School sponsored by Duane Morris LLP (Ed Cramp)
4:45 pm – 6:00 pmReception in Expo Hall Honoring Retired CEO, Jim Cox
6:00 pm – 7:30 pmCimaglia/Pioneers Reception sponsored by Milady (invite only)
7:30 pm – 9:30 pmState Relations Dinner sponsored by Great Clips (invite only)

Sunday, November 6, 2016

7:30 am – 9:00 amBreakfast in Expo Hall
9:15 am – 10:15 amGRC Session
Client Retention Shouldn’t Just Be a Theory Lesson sponsored by AHP/ASCP/ANP (Ali Davidson)
3 Ways You May Stink on the Phone and 2 Ways to Fix It sponsored by SalesComm (Rob Thatcher)
Barber Schools: The 21st Century Barber Professional sponsored by Wahl Clipper Corporation (Tracey Nugent)
10:00 am – 5:00 pmCEA Educator Methodology Training (Carol Woodard) – separate registration fee
10:30 am – 11:30 amLeadership: Straight from the Hip sponsored by Supercuts (C. Jeanine Fulton, Persona Market)
11:45 am – 1:00 pmAnnual Meeting & Town Hall (elections)
1:00 pm – 3:00 pmLunch in Expo Hall
3:00 pm – 6:00 pmThe Evolution of the Admissions Profession-A High School Guidance Counseling Perspective sponsored by Norton | Norris (Dr. Jean Norris, Linda Ganster & Shannon Gormley)
3:00 pm – 4:00 pmAnnual Legal Update: All the Stuff You Need to Know but Really Wish You Didn't sponsored by Duane Morris LLP (Ed Cramp)
How to Develop and Leverage Your School Culture sponsored by Keune Academy 124 (John Palmieri)
Barber Schools: Top 10 Things You Need to Know to Remain Compliant sponsored by FAME (Sally Samuels)
4:20 pm – 5:20 pmCoalition for the Future of the Beauty Industry sponsored by AACS (Brian Donahue, CRAFT)
Redefining Job Placement Strategies for Better Gainful Employment Outcomes sponsored by Lira Clinical Skincare (Malinda McHenry)
Barber Schools: Websites That Work: Building and Managing Your School’s Website sponsored by Celsius Marketing Interactive (JP Smith)
6:30 pm – 7:30 pmPop of Color Pre-Party sponsored by Milady
7:30 pm – 10:30 pmGRC Black & White Party sponsored by Supercuts & Akerman LLP

Monday, November 7, 2016

9:00 am – 10:30 amPresident’s Breakfast & Awards sponsored by Pivot Point International
9:30 am – 4:00 pm CEA Educator Methodology Training (Carol Woodard) continued from Sunday – separate registration fee
10:45 am – 11:45 amBorrower Defense to Repayment - What Schools Need to Know sponsored by DeLuca Law LLC (Chris DeLuca)
How Ambiance and Consistency Will Bring in Tomorrow’s Students and Clients sponsored by Taylor Andrews Academy (Melanie Neff)
Finding Your Unique Brand sponsored by Pivot Point International (Kevin Cameron)
Barber Schools: The Growth of Barbering and Updating Your Curriculum sponsored by Andis Company (Karen Formico & Jessica Zeinstra )
12:00 pm – 1:30 pmWorkshop & Lunch
1:45 pm – 5:45 pmTitle IX Coordinator Training (separate fee)

Session Descriptions

Register ONLINE Now

Directions & Hotel

 Orlando International Airport (MCO) is the best option for flights in for Annual.  The hotel does not provide shuttle service. The hotel is about 15 miles from the airport. A one way trip taxi fare is approx. $55. Experience a relaxing retreat within walking distance to Disney Springs™, located just steps from exciting theme parks and popular tourist attractions. Be sure to plan a pre or post stay to enjoy all that Disney and Orlando have to offer. AACS rate is available 3 days pre and 3 days post of our convention. Discounted Disney Tickets are also available to AACS Attendees.Hilton Orlando Lake Buena Vista

Hilton Orlando Lake Buena Vista Discounted Room Rates:  $159 per night single/double
Book by October 10, 2016. Rate waves resort fee and includes complimentary high-speed internet access in guest sleeping room.

PLEASE NOTE:  Reference “AAC” when booking online or by phone: 800-782-4414.

Book Your Room

AACS members will receive 10% off on shared ride service using this special discount code: HFXZR



Info for Exhibitors, Vendors & Sponsors


AACS members will receive the following rates per your special discount code, HFXZR: 10% Discount on shared ride service.